British American Tobacco’s US cigarette business plummets by £25billion
British American Tobacco has written off £25billion from the value of its US cigarette business due to people switching to smokeless alternatives and tough trading conditions. Chief executive Tadeu Marroco said it is assessing both the “value and useful economic lives” of its US cigarette brands, which include Lucky Strike, Newport, Pall Mall and Camel. BAT believes they will only […]
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