Customers face inflation 'challenge' as restaurant feels financial crunch: Dickey's Barbecue Pit CEO
Comfort food sales up amid inflation: Dickey’s Barbecue Pit CEO
Dickey’s Barbecue Pit CEO Laura Rea Dickey on how inflation is continuing to impact her business.
Some restaurants are continuing to feel the financial crunch as inflation continues to surge nationwide.
Dickey's Barbecue Pit CEO Laura Rea Dickey stressed the impact of inflation has been "challenging" for her restaurants and that she started to see "recession-oriented behavior" among her customers.
"We worked very hard to only have to raise prices one time during the pandemic," Dickey told "Cavuto: Coast to Coast" Friday.
DICKEY'S BBQ GETS CREATIVE TO SOLVE WORKER SHORTAGE ISSUE
"Our data is showing us that guests are using more coupons and that we're up 22% in coupon usage since November."
Dickey’s Barbecue Restaurants dealing with labor shortages
Dickey’s Barbecue Restaurants CEO Laura Rea Dickey describes the innovative approach her company is taking to alleviate the situation.
She noted that her customers are taking advantage of discounted deals, with some families even ordering one big meal to "stretch" into two or three for leftovers.
"Our guests are very concerned about pricing, and they're showing that recession behavior like they did in 2008-2009," Dickey explained.
Dickey’s Barbecue Pit is an American family-owned barbecue restaurant chain based in Dallas, Texas, and has more than 550 locations across the U.S.