Take a look at Nike's new self-lacing Air Jordan 11, on sale in December
- Nike is launching new Air Jordan 11 sneakers in December – and they'll feature the brand's self-lacing technology.
- Nike's "Adapt" technology lets wearers change the fit of the footwear, and the color of lights on the shoe, using an app.
- Jordan Brands called them "the most personalized Jumpman shoes to date."
- The Air Jordan XI Adapt go on sale December 30, but Nike has not yet revealed a price.
- Visit Business Insider's homepage for more stories.
Your Air Jordans could soon lace themselves.
Twenty-five years after the first sketches of Nike's Air Jordan 11 were made, the brand is updating the iconic sneaker with its "Adapt" self-lacing tech in a new shoe coming December 30.
Wearers control the laces via Bluetooth using a Nike app that lets them customize the fit of the sneakers.
They can also change the color of the flashing lights on the side of the shoes.
The tech makes the sneakers "the most personalized Jumpman shoes to date," the Jordan Brand said.
The sneakers are white with black accents, and small touches of red.
Nike first debuted self-lacing sneakers back in 2016, with its HyperAdapt 1.0 model that cost $720 a pair.
Nike returned to the market with a revised product in January 2019. The Nike Adapt BB were aimed at performance sport players, and were less than half the price of the brand's first self-lacing shoes.
Nike's statement about the new Air Jordans didn't include a price – but sneaker site Nice Kicks estimated it could be around the $500 mark.
The Air Jordan XI Adapt will be available from December 30.
Read more: Here are the 28 most outstanding people of color transforming the sneaker industry today, from designers to influencers
To celebrate the 25th anniversary of the shoe, the brand is also releasing The Air Jordan Jubilee, which is black with white accents, and features a metallic silver Jumpman logo.
The Jubilee model will go on sale December 12.
Source: Read Full Article