Woman saves money on Sainsbury’s shop thanks to £2 boxes

Cost of living: Shopper on using £2 vegetable boxes

Rapidly rising food prices remain one of the most endured aspects of inflation for Britons across the UK. With March’s food inflation rate of 17.5 percent adding an estimated £837 to the average household’s annual bill, many are feeling the sting. In view of this, shoppers have been mixing up their habits and adopting new tips to cut costs, and one has even managed to slash their food bill by 25 percent. Express.co.uk spoke to a few of them to find out how.

After “certainly noticing” the total price of her weekly shop had increased, Mary explained how she has been making the most of supermarket deals to help the budget stretch further, such as through household multi-buys and Sainsbury’s £2 fruit and vegetable boxes.

Speaking in east London, Mary said: “We have noticed some of the supermarkets are doing a box of fruit and vegetables for £2 – a big box. You have no choice as to the contents, and there are things that are expiring more or less that day or the next day.

“But two weeks running we’ve managed to get those boxes, which are absolutely amazing.

“You’ve got to perhaps think, ‘What am I going to do with three cabbages,’ but it’s good because it’s fruit and veg and we should all eat more of that anyway.

Cost of living: Woman reveals how she saves on food

“The supermarkets say, ‘Have one for £2 or we’ll be throwing it away’.”

Sainsbury’s rolled out the £2 ‘Taste Me, Don’t Waste Me’ fruit and vegetable boxes in February in an effort to reduce food waste and help shoppers access healthy, cheaper, food during a period of high prices.

The boxes are available in 200 Sainsbury’s supermarkets across the country and mark the latest step in a string of initiatives the industry giant has launched to help customers access affordable fruit and vegetables. Other initiatives include the £2 top-up coupons as part of the Government-funded NHS Healthy Start scheme.

However, some shoppers have been finding themselves better deals outside of the supermarkets.

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Addressing her “difficult” challenge of finding affordable food, Naomi said: “When it comes to meat, I’ve started going to the local butchers because I find it cheaper than the supermarket. Not significantly, but maybe around 25 percent cheaper.

“I’ve been doing the same thing for fruit and veg. If I go to the local stalls on the high streets, they tend to be cheaper as well.

“Before, I used to do all of my shopping through Tesco home delivery, but now I’ve had to start getting bits here and there instead of getting them from one place.”

According to Kantar’s research, the prices of eggs, milk and cheese are rising at the fastest pace, taking the average annual household bill for groceries up to £5,617. On top of this, the cost of sugar, chocolate, sweets, and fizzy drinks have also increased with food prices now a staggering 15 percent more expensive than this time last year.

Mat Megens, founder of savings app HyperJar, commented: “There’s a shift in grocery shopping habits among our customers as they move from the higher-end supermarkets to the mid-tier and discounters.

“The frequency of visits is increasing dramatically as people ‘shop like chefs’, buying more often so they get only what they need and reduce waste. So while basket value is stable, overall monthly spending is higher, reflecting both food inflation as well as people eating at home more rather than dining out.”

Mr Megens continued: “Food shopping is one of the biggest everyday expenses for most of us and it’s taking increasingly large chunks out of our household budgets. Even if you can’t save much at all, being more conscientious with your spending will help you psychologically. An understanding of what you have and where it needs to go will help make navigating this period less stressful.”

Switching to buying own-brand products can help people save up to 38 percent on their basket, experts at Ocean Finance have said, and buying reduced can help save even more.

According to the finance experts, the optimal times to find reduced items include:

  • M&S: One hour before close
  • Morrisons: 6pm
  • Sainsbury’s: 6pm
  • Asda: 7pm
  • Waitrose: 6pm

They said: “While these can differ between stores, often going to the supermarket an hour before closing will offer the lowest reductions. Also, compare which supermarket brand has the cheapest items this week to choose where you do your shop.”

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